| 000 | 01487cam a2200205 a 4500 | ||
|---|---|---|---|
| 008 | 061016s2007 maua b 001 0 eng | ||
| 020 | _a9781422101582 | ||
| 082 | 0 | 0 | _a658 ELL |
| 100 | 1 | _aEllet, William | |
| 245 | 1 | 4 |
_aThe case study handbook : _bhow to read, discuss, and write persuasively about cases / _cWilliam Ellet. |
| 260 |
_aBoston : _bHarvard Business School Press, _c2007. |
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| 300 | _avi, 273 p. : ill. ; 24 cm. | ||
| 504 | _aIncludes bibliographical references and index | ||
| 520 | _a"Provides an approach for analyzing, discussing, and writing about cases. This book shows how to classify cases according to analytical task they require (solving a problem, making a decision, or forming an evaluation) and establish a base of knowledge about a case. It shows how to talk about cases in class." | ||
| 520 | _apt. 1. Analysis. How to analyze a case -- Case analysis demonstration -- Problems -- Decisions -- Evaluations -- pt. 2. Discussion. How to discuss a case -- pt. 3. Writing. How to write a case-based essay -- Problem essays -- Decision essays -- Evaluation essays -- pt. 4. Cases for analysis and writing. Allentown Materials Corporation : The electronic products division (abridged) -- General Electric : Major appliance business group (abridged) -- General Motors : Packard electric division -- Malaysia in the 1990's -- Whistler Corporation | ||
| 650 | 0 | _aManagement | |
| 650 | 0 | _aCase Studies | |
| 650 | 0 | _aStudy and Teaching | |
| 942 |
_2ddc _cB |
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| 999 |
_c707689 _d707689 |
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