000 00501nam a22001337a 4500
008 240802b |||||||| |||| 00| 0 eng d
082 _a005
_bFIN
100 _aFinger Lutz ,Dutta
245 _aAsk, Measure, Learn: Using Social Media Analytics to Understand and Influence Customer Behavior
260 _aNavi Mumbai
_bShroff/O'Reilly
_c1 January 2014
300 _aXXVI
650 _aAsk, Measure, Learn: Using Social Media Analytics to Understand and Influence Customer Behavior
942 _2ddc
_cB
999 _c701251
_d701251