| 000 | 00508nam a2200181 4500 | ||
|---|---|---|---|
| 008 | 231018b |||||||| |||| 00| 0 eng d | ||
| 020 | _a0070486565 | ||
| 082 |
_a658.56 _bLEH |
||
| 100 | _aLehmann, Donald R | ||
| 245 | _aProduct management | ||
| 250 | _a3rd ed. | ||
| 260 |
_bTata McGraw-Hill Publishing Company Limited _aNew Delhi _c2004 |
||
| 300 | _axxv, 502 pages: illustrations; 24 cm. | ||
| 650 | _aMarketing | ||
| 650 | _aProduct management | ||
| 700 | _aWiner, Russell S | ||
| 942 |
_2ddc _cDB |
||
| 999 |
_c681245 _d681245 |
||