| 000 | 00519nam a22001697a 4500 | ||
|---|---|---|---|
| 999 |
_c667968 _d667968 |
||
| 008 | 210121b ||||| |||| 00| 0 eng d | ||
| 020 | _a9812530541 | ||
| 082 |
_a658.812 _bZIK |
||
| 100 | _aZikmund, William G. | ||
| 245 |
_aCustomer relationship management : _bintegrating marketing strategy and information technology |
||
| 260 |
_aHoboken : _bWiley, _c2003. |
||
| 300 | _a179 p. | ||
| 650 | _aCustomer relations | ||
| 650 | _aCustomer services | ||
| 650 | _aCustomer relations--Management | ||
| 942 |
_2ddc _cDB |
||