| 000 | 02498cam a2200397 i 4500 | ||
|---|---|---|---|
| 001 | 18626252 | ||
| 005 | 20190319103223.0 | ||
| 008 | 150521s2016 enk b 001 0 eng | ||
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 925 | 0 |
_aacquire _b1 shelf copy _xpolicy default _eclaim1 2016-06-24 |
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| 955 |
_wxl06 2015-05-21 _frk05 2016-08-22 to CALM (telework) |
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| 010 | _a 2015020465 | ||
| 020 | _a9781474232906 (paperback) | ||
| 020 | _a9781474232913 (epdf) | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aNC997 _b.B44 2016 |
| 082 | 0 | 0 |
_a745.4072/1 _223 |
| 084 |
_aDES007000 _2bisacsh |
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| 100 | 1 |
_aNoble, Ian, _eauthor. |
|
| 245 | 1 | 0 |
_aVisual research : _ban introduction to research methods in graphic design / _cIan Noble and Russell Bestley. |
| 250 | _aThird edition. | ||
| 264 | 1 |
_aLondon ; _aNew York : _bFairchild Books, an imprint of Bloomsbury Publishing PIc, _c[2016] |
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| 300 |
_a226 pages ; _c27 cm. |
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| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 490 | 0 | _aRequired reading range | |
| 504 | _aIncludes bibliographical references (page 218) and index. | ||
| 520 |
_a"Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics. Each chapter features case studies that demonstrate how the use of research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process. The third edition features new case studies in each chapter, updated design exercises and a new chapter on design-led tools and information design methods, in relation to both print and on-screen design"-- _cProvided by publisher. |
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| 650 | 0 |
_aGraphic arts _xResearch. |
|
| 650 | 0 |
_aDesign _xResearch. |
|
| 650 | 7 |
_aDESIGN / Graphic Arts / General. _2bisacsh |
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| 700 | 1 |
_aNoble, Ian, _d1960- _eauthor. |
|
| 856 | 4 | 2 |
_3Cover image _uhttp://www.netread.com/jcusers2/bk1388/906/9781474232906/image/lgcover.9781474232906.jpg |
| 999 |
_c628425 _d628425 |
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