000 01346nam a22002177a 4500
008 180730b xxu||||| |||| 00| 0 eng d
020 _a9781138223639
082 _a338.883
_bPAI
100 _aPaik, Yongsun
245 _aGlobal business: connecting theory to reality
260 _aAbingdon, Oxon ; New York,London
_b Routledge, Taylor & Francis Group
_c2017
300 _axi, 398
520 _a"This textbook is designed to help students understand the key issues of global business by connecting theory with reality. Divided into three parts, it covers critical issues of international business, introducing readers to topics they will connect with, and discussing core concepts.With a user-friendly pedagogy and a host of helpful visuals, the authors offer a practitioner’s perspective on global business knowledge, examining familiar theory on trade, direct investment, and political environment alongside fresh topics, like geopolitical conflicts, emerging markets, and sustainability. Over sixty case studies are included to illustrate the magnitude and complexity of global business involving different stakeholders."
600 _aEconomic relations.
650 _aInternational trade.
650 _aInternational business
650 _aEnterprises
700 _aKwon, Jong-Wook
700 _aChen, Dong
942 _2ddc
_cB
999 _c603081
_d603081