000 01742nam a2200217 4500
008 180528b xxu||||| |||| 00| 0 eng d
020 _a9781466591653
082 _a658.472
_bBAS
100 _aBasu, Ayanendranath
245 _aA user's guide to business analytics
260 _aBoca Raton, FL
_bCRC Press
_c2016
300 _axvi, 384 pages: illustrations; 25 cm
520 _aA User's Guide to Business Analytics provides a comprehensive discussion of statistical methods useful to the business analyst. Methods are developed from a fairly basic level to accommodate readers who have limited training in the theory of statistics. A substantial number of case studies and numerical illustrations using the R-software package are provided for the benefit of motivated beginners who want to get a head start in analytics as well as for experts on the job who will benefit by using this text as a reference book. The book is comprised of 12 chapters. The first chapter focuses on business analytics, along with its emergence and application, and sets up a context for the whole book. The next three chapters introduce R and provide a comprehensive discussion on descriptive analytics, including numerical data summarization and visual analytics. Chapters five through seven discuss set theory, definitions and counting rules, probability, random variables, and probability distributions, with a number of business scenario examples. These chapters lay down the foundation for predictive analytics and model building.
650 _aDecision making
650 _aBusiness planning
650 _aStatistical methods
650 _aR [Computer program language]
650 _aData mining
700 _aBasu, Srabashi
942 _2ddc
_cB
999 _c601717
_d601717