000			00773cam a2200217 a 4500
008			091112s2011 nyua b 001 0 eng
020			_a9780765620903
082	0	0	_a658.8342 _bLAN
100	1		_aLantos, Geoffrey Paul
245	1	0	_aConsumer behavior in action: _breal-life applications for marketing managers
260			_aLondon; New York _bRoutledge _cc2011.
300			_axviii, 629 p. _bill. _c28 cm.
504			_aIncludes bibliographical references and index.
520			_aWritten in a down-to-earth, highly engaging, conversational style, Consumer Behavior in Action does.
650		0	_aConsumer behavior
650		0	_aOrganizational Behavior
650		0	_aManagement Science
650		0	_aIndustrial Management
650		0	_aManagement
942			_2ddc _cB
999			_c600631 _d600631