000 01821nam a22001697a 4500
008 180428b xxu||||| |||| 00| 0 eng d
020 _a9781138943940
082 _a658.47
_bWRI
245 _aCompetitive intelligence, analysis and strategy:
_bcreating organisational agility
260 _aNew York; London
_bRoutledge
_c2013
300 _axiii, 229 pages: illustrations; 26 cm
520 _aThe Holy Grail for most organisations is the successful attainment, and retention, of inimitable competitive advantage. This book addresses the question of how to leverage the unique intangible assets of an organisation: its explicit, implicit, acquired and derived knowledge. The refreshingly innovative concept of Intelligence-Based Competitive Advantage is one which will eclipse the cost-driven and resource-reduction attitudes most prevalent in the first decade of this century. Tomorrowþs organisation will need to derive IBCA through the expert execution of bespoke competitive intelligence practice, unique analytical processes, pioneering competitive strategy formulation, and timely execution of all three, if they are to succeed. This volume consists of insights from Competitive Intelligence practices at both country and organisational level, Competitive Analysis processes within the firm and within challenging sector and economic environments and Competitive Strategy formulation in profit, non-profit, real and virtual world contexts. It is essential reading for anybody wishing to gain a formal understanding of the practical and intellectual challenges which will face organisations in the future as they strive to achieve strategic foresight and Intelligence-Based Competitive Advantage.
650 _aBusiness intelligence
650 _aCompetition
700 _aWright, Sheila [ed.]
942 _2ddc
_cB
999 _c600616
_d600616