000 | 01288pam a2200325 a 4500 | ||
---|---|---|---|
001 | 1086433 | ||
003 | OSt | ||
005 | 20180308110540.0 | ||
008 | 920212s1992 caua b 000 0 eng | ||
010 | _a 92006165 | ||
020 | _a0803943318 | ||
020 | _a0803943326 (pbk.) | ||
040 |
_aDLC _cDLC _dDLC |
||
050 | 0 | 0 |
_aRA440.55 _b.B33 1992 |
082 | 0 | 0 |
_a362.1 BAC _220 |
100 | 1 | _aBacker, Thomas E. | |
245 | 1 | 0 |
_aDesigning health communication campaigns : _bwhat works? / _cThomas E. Backer, Everett M. Rogers, Pradeep Sopory. |
260 |
_aNewbury Park, Calif. : _bSage, _cc1992. |
||
300 |
_axv, 181 p. : _bill. ; _c23 cm. |
||
504 | _aIncludes bibliographical references (p. 177-179). | ||
650 | 0 | _aMass media in health education. | |
650 | 0 | _aCommunication in medicine. | |
700 | 1 | _aRogers, Everett M. | |
700 | 1 | _aSopory, Pradeep. | |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0655/92006165-d.html |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0655/92006165-t.html |
906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
942 | _2ddc | ||
999 |
_c598971 _d598971 |