000			00677nam a22002177a 4500
008			180221b xxu||||| |||| 00| 0 eng d
082			_a658.827 _bKAN
100			_aKansal, Rahul
245			_aCreating Iconic brands in the Indian market
260			_aNew Delhi _bAll India Management Association (AIMA) _c2004
300			_c1 computer optical disc; sound, color; 4 3/4 in.
440			_aAIMA Expert Lecture Series from Trade, Industry and Academics.
650			_aManagement
650			_aMarketing Management
650			_aMarketing Brands
650			_aBranding
650			_aBrand Management
650			_aIndia
700			_aJejurikar, Rajesh
942			_cCD
999			_c598684 _d598684