000 00629nam a22002057a 4500
008 180220b xxu||||| |||| 00| 0 eng d
082 _a658.827
_bSUR
100 _aSuresh, J.
245 _aProduct brand to company brand
260 _aNew Delhi
_bAll India Management Association (AIMA)
_c2004
300 _c1 computer optical disc; sound, color; 4 3/4 in.
440 _aAIMA Expert Lecture Series from Trade, Industry and Academics.
650 _aManagement
650 _aMarketing Management
650 _aBrands
650 _aBrand Management
650 _aAV Resources
700 _aAnand, K.B.S.
942 _cCD
999 _c598641
_d598641