| 000 | 00625nam a2200217Ia 4500 | ||
|---|---|---|---|
| 999 |
_c59516 _d59516 |
||
| 003 | OSt | ||
| 005 | 20220202094934.0 | ||
| 008 | 130628s9999 xx 000 0 und d | ||
| 020 | _a9780070080317 | ||
| 040 | _cEnglish | ||
| 082 | _a659.1 SHA | ||
| 100 | _aShah, Kruti | ||
| 245 |
_aAdvertising and promotions : _ban IMC perspective |
||
| 260 |
_bTata McGraw-Hill, _c2012. _aNew Delhi : |
||
| 300 |
_axxx, 987 p. : _billustrations (some color) ; _c24 cm. |
||
| 530 | _bNew Book Corner, Noida | ||
| 650 | _aAdvertising | ||
| 650 |
_2OCLC _aSales promotion |
||
| 650 | _aCommunication in marketing | ||
| 942 |
_2ddc _cB |
||