000 00808nam a2200265Ia 4500
003 OSt
005 20170406101103.0
008 130628s9999 xx 000 0 und d
020 _a9788131731567
040 _cEnglish
_b
082 _a658.8342 / SCH
100 _aLeon g. Schiffman
245 _aConsumer Behavior.
250 _a10 ed
260 _bPearson Education
_c2013
_aNew Delhi
300 _a486 I-13 Paperback
365 _b635.00
520 _aConsumer Behavior
530 _bInternational Book House, New Delhi
546 _aEnglish
650 _aConsumer behaviour, Decision making, Research process, Market segmentation, Motivation, Innovations, International perspective
700 _aLeslie Lazar Kanuk, S. Ramesh Kumar
856 _uwww.pearsoned.co.in
942 _2ddc
_cB
999 _c58895
_d58895