000 00468cam a2200181 i 4500
999 _c578948
_d578948
008 150928s2017 cau b 001 0 eng
020 _a9781506315386
042 _apcc
082 0 0 _a659.1
_bALT
100 1 _aAltstiel, Tom
245 1 0 _aAdvertising Creative:
_bstrategy, copy, and design
250 _a4th ed.
260 _bSage Publications
_c2017
_aLos Angeles
300 _axxiv, 463 p.
650 0 _aAdvertising
700 1 _aGrow, Jean
942 _2ddc
_cB