000			00794nam a2200169Ia 4500
008			130628s9999 xx 000 0 und d
020			_a9788131710890
082			_a658.81 STI
100			_aStill, Richard R/ Cundiff, Edward W/ Govoni, Norman A P
245			_aSales management : decisions strategies and cases / _cRichard R. Still, Edward W. Cundiff, Norman A. P. Govoni
250			_a5th ed.
260			_aNoida : _bPearson Education, _c2011.
300			_axvi, 638 p.
520			_aThis edition of the widely adopted volume applies a management approach to an analysis of the sales executive's job, the duties and responsibilities involved, and the planning and implementation of sales and marketing programmes.
650			_aManagement. Sales. Decisions. Strategies.
942			_2ddc _cB
999			_c57356 _d57356