000 01205nam a2200205Ia 4500
999 _c565234
_d565234
008 160121s9999 xx 000 0 und d
020 _a9781422103326
082 _a658.4013
_bDAV
100 _aDavenport, Thomas H.
245 _aCompeting on analytics :
_bthe new science of winning
260 _bHarvard Business School Press
_aBoston, Mass.
_c2007
300 _axv, 218 pages : illustrations ; 25 cm
520 _a"In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data has shifted dramatically. Leading companies are doing more than just collecting and storing information in large quantities. They're now building their competitive strategies around data-driven insights that are, in turn, generating impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy senior leaders and powerful information technology."
650 _a Intelligence économique.
650 _a Business intelligence
650 _aData mining.
650 _aAnalytical competition
700 _aHarris, Jeanne G.
942 _2ddc
_cB