000 01872nam a2200229Ia 4500
008 160121s9999 xx 000 0 und d
020 _a9780814407783
082 _a658.044
_bSEG
100 _aSegil, Larraine.
245 _aMeasuring the value of partnering : how to use metrics to plan, develop, and implement successful alliances
260 _bAMACOM,
_aNew York,
_c2004
300 _axvii, 279 pages: illustrations; 24 cm.
520 _a"One of the key elements to building and sustaining a successful corporate alliance is having a system in place that monitors its progress. From creation and implementation to termination, knowing which metrics to use at each stage of the alliance life cycle is necessary to accurately gauge every factor in your new business relationship." "Measuring the Value of Partnering presents a step-by-step methodology for making sure your alliance is on track. Featuring in-depth case studies based on interviews with key players at companies like IBM, Hewlett-Packard, Starbucks, Staples, Avnet, and Hyundai." "Measuring the Value of Partnering enables you to hold a yardstick up to every facet of your business alliance, including productivity, decision-making, and team performance. The book points out important yet often-neglected metrics - such as how long it takes to make decisions, and when to implement damage control - showing you how to develop and use the appropriate metrics accurately and intelligently."
650 _aCase studies
650 _aInternational business enterprises Management
650 _aInternational business enterprises Management Case studies
650 _aManagement science Computer simulation
650 _aManagement science Mathematical models
650 _aStrategic alliances (Business) Case studies
650 _aStrategic alliances (Business) Evaluation
942 _2ddc
_cB
999 _c565208
_d565208