000 00872nam a2200193Ia 4500
008 160121s9999 xx 000 0 und d
020 _a9780684862309
082 _a658.575
_bFRA
100 _aFrancis, Philip S.
245 _aProduct creation
_bthe heart of the enterprise : from engineering to e-commerce
260 _bFree Press
_aNew York
_c2000
300 _axiii, 274 pages : illustrations ; 25 cm
520 _a"This is a guide, for managers and company executives, that provides information about achieving business excellence through product development. The book address the entire development process from manufacturing strategy and IT systems to intellectual property and the management of R&D technology."
650 _aIntellectual property
650 _a New products
650 _aManagement.
650 _aProduct management.
942 _2ddc
_cB
999 _c565173
_d565173