000 00376nam a2200133Ia 4500
008 151029s2015 xx 000 0 und d
020 _a978-0-7494-7015-9
100 _aKompella Kartikeya
245 _aThe Brand Challenge: Adapting branding to sectorial imperatives
250 _a1st ed.
260 _aNew Delhi
_bKogan Page
_c2015
300 _a338p.
906 _aRs.4023.00
999 _c511264
_d511264