000 00332nam a2200133Ia 4500
008 151029s2011 xx 000 0 und d
020 _a978-81-265-1027-6
100 _aTybout Alice M., Calkins Tim
245 _aKellogg on Branding
250 _a1st
260 _aNew Delhi
_bWiley India
_c2011
300 _a334p.
906 _a449
999 _c511163
_d511163