| 000 | 00684nam a22002057a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20150813112706.0 | ||
| 008 | 150708b xxu||||| |||| 00| 0 eng d | ||
| 020 | _aISSN - 1472 - 1376 | ||
| 040 | _c | ||
| 082 | _a658.8 / HAR | ||
| 100 | _aSusan Hart | ||
| 245 |
_aJournal of Marketing Management _bjournal of the academy of marketing |
||
| 260 |
_aUSA _bTaylor & Francis _c2010 |
||
| 300 | _a1388 Hardbound | ||
| 546 | _aEnglish | ||
| 650 | _aPortfolio planning, Sales Management, Pricing, Management of marketing mix, Consumer behaviour, Marketing Intelligence, Case studies, Meta marketing | ||
| 856 | _uwww.informaworld.com/journals | ||
| 942 |
_2ddc _cBV |
||
| 999 |
_c368330 _d368330 |
||