000 00540nam a2200133Ia 4500
008 150617s9999 xx 000 0 und d
082 _a658.827
_bLEV
100 _aLevine Michael
245 _aBranded World : Adventures In Public Relations And The Creation Of Superbrands
260 _aNew Jersey
_bJohn Wiley & Sons Inc.
_c2003
300 _a260
500 _aBrand Management
650 _aWhat Is Branding Role Of Public Relations In Branding Birth Of A Brand Making The Best First Impression Planning A Powerful Launch Marrying Publi
999 _c360761
_d360761