000 01227nam a22001817a 4500
008 150509b xxu||||| |||| 00| 0 eng d
020 _a9781722162637
082 _a658.049
_bHAR
100 _aHarvard Business Review
245 _aHarvard business review on thriving in emerging markets
260 _bHarvard Business Review Press
_aBoston, Mass.,
_c2011
300 _a256 pages: illustrations, map; 21 cm.
520 _a"If you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Manage risk in unstable environments - Ward off political threats to your business - Customize your business model for emerging markets - Tailor your strategy to capitalize on countries' strengths - Gain ground on emerging giants - Compete in China's new high-tech market - Win the war for talent in developing economies - Serve the bottom of the pyramid profitably."
650 _aDeveloping countries Commerce
650 _aInternational business enterprises-Developing countries
650 _aInternational trade
942 _2ddc
_cB
999 _c348004
_d348004