000 01438cam a22003614a 4500
001 13892709
003 OSt
005 20150410120520.0
008 050308s2006 cau b 001 0 eng
010 _a 2005006695
020 _a1412913187 (cloth)
020 _a1412913195 (pbk.)
020 _a9781412913195
040 _aDLC
_cDLC
_dDLC
_dSIU Central Library
042 _apcc
050 0 0 _aHF5415.2
_b.M383 2006
082 0 0 _a658.83
_222
_b41150
100 1 _aMcQuarrie, Edward F.
245 1 4 _aThe market research toolbox :
_ba concise guide for beginners /
_cEdward F. McQuarrie.
250 _a2nd ed.
260 _aThousand, Oaks, Calif. :
_bSage Publications,
_cc2006.
300 _axvi, 205 p. ;
_c24 cm.
365 _bRs.3670.32
_e55.95 USD
366 _2Readers World, Mumbai. Invoice No.625 Dt.16/03/2015
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research
_xMethodology.
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip059/2005006695.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0658/2005006695-d.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0734/2005006695-b.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cB
999 _c346818
_d346818