| 000 | 00677nam a2200205Ia 4500 | ||
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| 008 | 120603s9999 xx 000 0 und d | ||
| 082 | _a659.1 | ||
| 100 | _aBelch George E & Belch Michael A | ||
| 245 | _aadvertising & promotion an integrat ed marketing communication perspec | ||
| 260 |
_aDelhi _bT M H _c2003 |
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| 300 | _aXXVI, 778 | ||
| 365 |
_eRupees _d1 _b327 |
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| 366 | _f15 | ||
| 530 |
_bSYSTEM SALES1751/03-04 _a1751/03-04 |
||
| 620 | _aadvertising | ||
| 630 | _aadvertising & promotion an integrat ed marketing communication perspec | ||
| 650 | _aAdvertising | ||
| 730 | _aadvertising & promotion an integrat ed marketing communication perspec | ||
| 942 | _cB | ||
| 999 |
_c29571 _d29571 |
||