000			01681nam a22002417a 4500
003			OSt
005			20141222124447.0
008			141222b xxu||||| |||| 00| 0 eng d
020			_a0-500-51166-7
040			_cSymbiosis Institute of Design
082			_a741.58 _bSID-B-8029
100			_aMario Pricken
245			_aVisual Creativity: Inspirational Ideas for Advertising, Animation and Digital Design
260			_bThames & Hudson _c2004
300			_a231p.
365			_b3462.00 _d1 _eRUPPES
366			_f22
520			_aMario Pricken's previous book, Creative Advertising, sparked the imaginations of countless advertising, marketing, media, and design professionals. Now Visual Creativity goes one step further.This practical guide is filled with tips and techniques specifically designed to create whole new worlds of visual ideas. Creatives from the fields of advertising, film, photography, computer animation, and game development will find a wealth of exercises and methods to help them hone their creative capabilities, produce inspirational campaigns, and move in new directions. Interviews with leading names in the industry such as Ben Snow, Daniel Kleinman, and Volker Engel give an insider's perspective on the sources and strategies of visual creativity, while their methods are vividly illustrated with hundreds of full-color images.
630			_aVisual Creativity: Inspirational Ideas for Advertising, Animation and Digital Design
650			_aVisual Creativity: Inspirational Ideas for Advertising, Animation and Digital Design
730			_aVisual Creativity: Inspirational Ideas for Advertising, Animation and Digital Design
942			_2ddc _cB
999			_c256155 _d256155