000 01183cam a2200361 i 4500
001 17563181
003 OSt
005 20140320114935.0
008 121214s2013 enk b 001 0 eng
010 _a 2012033184
020 _a9780415532853
020 _a9780415532853 (pbk)
020 _z9780203114667 (ebk)
035 _a(DLC)17563181
035 _a(DLC)2012033184
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
050 0 0 _aGV716
_b.B664 2013
082 0 0 _a796.06 BOU
_223
100 1 _aBouchet, Patrick.
245 1 0 _aSport brands /
_cPatrick Bouchet, Dieter Hillairet and Guillaume Bodet.
300 _ax, 197 pages ;
_c24 cm.
490 0 _aSports marketing series
504 _aIncludes bibliographical references (pages [182]-189) and index.
650 0 _aSports
_xMarketing.
650 0 _aProfessional sports
_xEconomic aspects.
650 0 _aSports
_xEconomic aspects.
650 0 _aSports
_xSocial aspects.
650 0 _aSports administration.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
999 _c245018
_d245018