000 00451nam a2200169Ia 4500
008 140130s9999 xx 000 0 und d
020 _a9788131500361
082 _a658.834
_bASS
100 _aAssael, Henry
245 _aConsumer Behavior and Marketing Action
250 _a6th ed.
260 _bSouth Western College Publishing
_aUSA
_c2006
300 _axviii, 718 p.
650 _aMarketing
650 _aConsumer behavior
942 _2ddc
_cB
999 _c238785
_d238785