000 00488nam a2200169 a 4500
008 140130s9999 xx 000 0 und d
020 _a9780875846330
082 _a659.2
_bFOM
100 _aFombrun, Charles J.
245 _aReputation :
_brealizing value from the corporate image
260 _bHarvard Business School Press
_aBoston
_c1996
300 _ax, 441 p.
650 _aCorporate Image
650 _aCorporate Image Case Studies
650 _aReputation
942 _2ddc
_cB
999 _c234340
_d234340