000 00408nam a2200145Ia 4500
999 _c233222
_d233222
008 140130s9999 xx 000 0 und d
020 _a8170366275
082 _a615.106 88
_bCHO
100 _aChoudary Pavan
245 _aRx factor : strategic creativity in pharmaceutical marketing
260 _bResponse books
_aNew Delhi
_c1997
300 _a150 p.
650 _aMarketing management
942 _2ddc
_cB