000 00525nam a2200181Ia 4500
008 140117s9999 xx 000 0 und d
020 _a9788124202692
082 _a 658.401
_bLAN
100 _aLancaster, Geoff
245 _aEncyclopedia of Strategic Managment :
_bmarketing planning and evaluation vol.1.
260 _bCrest Publishing House
_aNew Delhi
_c2002
300 _a187 p.
650 _aMarketing
650 _aPlanning
650 _aStrategic management
700 _aMassingham Lester
942 _2ddc
_cB
999 _c225166
_d225166