000 00438nam a2200169Ia 4500
999 _c223718
_d223718
008 140117s9999 xx 000 0 und d
020 _a9781574442342
082 _a658.8
_bPAL
100 _aPaley Norton
245 _aManagers guide to competitive marketing strategies
250 _a2nd ed
260 _bLucie press
_aLondon
_c1999
300 _a427 p.
650 _aMarketing
650 _aMArketing management
942 _2ddc
_cB