000 00472nam a2200169Ia 4500
999 _c222163
_d222163
008 140117s9999 xx 000 0 und d
020 _a9780071127400
082 _a658.574
_bMOO/PES
100 _aMoore William L
245 _aProduct planning management : designing and delivering value
260 _bMcgraw hill
_c1993
_aSingapore
300 _a542 p.
650 _aManagement
650 _aMarketing management
700 _aPessemier Edger A
942 _2ddc
_cB