000 00670nam a2200181Ia 4500
008 140110s9999 xx 000 0 und d
020 _a9.78813E+12
041 _aEnglish
082 _a658.8 RAO
100 _aRAO,K.RAMA MOHANA
245 _aSERVICES MARKETING
260 _bDORLING KINDERSLEY(INDIA)Pvt.Ltd.
_aNEW DELHI
_c2007
300 _axiv,358
365 _cRs
500 _aSERVICES MARKETING
520 _aTHIS BOOK IS WRITTEN AGAINST THE BACKDROP OF INDIAN BUSINESS ENVIRONMENT WITH SEVERAL CASE STUDIES RELATED BANKING ,INSURANCE BESIDES APPLICATION OF MAREKETING WITH RELEVANT EXAMPLES
650 _aMANAGEMENT,MARKETING,SERVICES,CUSTOMER,INDUSTRIES,,,
999 _c217053
_d217053