000 00657nam a2200193Ia 4500
008 140110s9999 xx 000 0 und d
020 _a0333 93719 8
041 _aEnglish
082 _a658.8 RAM/NAM
100 _aRAMASWAMY,V.S.
245 _aMARKETING MANAGEMENT:PLANNING,IMPLEMENTATION,CONTROL
250 _a3rd
260 _bMACMILLAN INDIA LTD.
_aNEW DELHI
_c2002
300 _axxxv,748
365 _cRs
500 _aMARKETING MANAGEMENT
520 _aTHIS BOOK PRESENTS THE RELATED MATTER IN GLOBEL PERSPECTIVE IN INDIAN CONTEXT AND ALL IN CLUSIVE COVERAGE OF THE SUBJECT.
650 _aMANAGEMENT,MARKETING,CUSTOMER,BUSINESS,STRATEGY,POLICY
999 _c216098
_d216098