000 00575cam a22001814a 4500
008 091112s2011 maua b 001 0 eng
020 _a9780136102434
082 0 0 _a658.8
_bARM.M
100 1 _aArmstrong, Gary
_q(Gary M.)
245 1 0 _aMarketing :
_ban introduction /
_cGary Armstrong, Philip Kotler.
250 _a10th ed.
260 _aBoston :
_bPrentice Hall,
_cc2011.
300 _axxviii, 541 p. :
_bill. (chiefly col.) ;
_c29 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
700 1 _aKotler, Philip.
942 _2ddc
_cB
999 _c167209
_d167209