000 00653nam a2200217Ia 4500
999 _c157949
_d157949
003 OSt
005 20190528112305.0
008 131217s9999 xx 000 0 und d
040 _cSIIB
041 _aEnglish
082 _a658.827 DAS/RAJ
100 _aDAS NAVEEN
245 _aCASE STUDIES ON BRAND MANAGEMENT:HOW TO BREAK THE CLUTTER
260 _bICFAI
_aHYDERABAD
_c2007
300 _a175
365 _cRs
440 _aICFAI PRESS
520 _aTHIS BOOK COVERS VARIOUS CASES ON THE ASPECT OF BRAND MANAGEMENT WITH RELATION TO EVENT MARKETING, VIRAL MARKETING, PRODUCT PLACEMENT.
650 _aBRAND MANAGEMENT (G-50)
942 _2ddc
_cB