| 000 | 00747nam a2200229Ia 4500 | ||
|---|---|---|---|
| 999 |
_c157948 _d157948 |
||
| 003 | OSt | ||
| 005 | 20190528103155.0 | ||
| 008 | 131217s9999 xx 000 0 und d | ||
| 040 | _cSIIB | ||
| 041 | _aEnglish | ||
| 082 | _a658.87 JOH | ||
| 100 | _aJOHN DORIS RAJAKUMARI | ||
| 245 | _aCASE STUDIES ON ADVERTISING STRATEGIES, TRENDS AND PRACTICES | ||
| 260 |
_bICFAI _aHYDERABAD _c2008 |
||
| 300 | _a369 | ||
| 365 | _cRs | ||
| 440 | _aICFAI PRESS | ||
| 520 | _aTHIS BOOK GIVES AN OVERVIEW OF THE EMERGING TRENDS IN THE GLOBAL ADVERTISING INDUSTRY.IT ILLUSTRATES HOW BIG COMPANIES GAVE BUILT AND ESTABLISHED SUCCESSFUL BRANDS THROUGH ADVERTISING. | ||
| 650 | _aADVERTISING CASES | ||
| 650 | _aMARKETING ADVERTISING (G-8) | ||
| 942 | _2ddc | ||