000 | 00477nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 130610s9999 xx 000 0 und d | ||
020 | _a9780470850527 | ||
082 |
_a658.827 _bDUF |
||
100 | _aDuffy , Neill | ||
245 |
_aPassion Branding : _bharnessing the power of emotion to build strong brands |
||
260 |
_bJohn Wiley & Sons _c2003 _aEngland |
||
300 | _axiii, 249 p. | ||
650 | _aEmotion | ||
650 | _aManagement | ||
650 | _aBrand management | ||
942 |
_2ddc _cB |
||
999 |
_c132171 _d132171 |