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The New Positioning by Trout Jack Publication: New York Mcgraw Hill Book Company 1995 . 173 Date: 1995 Availability: Items available: Symbiosis Institute of International Business (1),
Big Brands : Big Trouble by Trout Jack Publication: Chennai East West Books Pvt Ltd . 223 Availability: Items available: Symbiosis Center for Media & Communication, Vimannagar (1), Symbiosis Centre for Management and Human Resource Development (1), Symbiosis Institute of International Business (1), Symbiosis School of Media & Communication, Bengaluru (1),
Trout On Strategy by Trout Jack Publication: New Delhi Tata Macgraw Hill 2004 . 159 Date: 2004 Availability: Items available: Symbiosis Centre for Management and Human Resource Development (1), Symbiosis Centre for Management Studies, Vimannagar (1), Symbiosis Institute of International Business (1), Symbiosis Institute of Management Studies (2),
DIFFERENTIATE OR DIE : SURVIVAL IN OUR ERA OF KILLER COMPETITION. by TROUT, JACK. Publication: CHENNAI EASTWEST BOOKS(MADRAS) PVT. LT 2000 . 1-236 , GENERAL MANAGEMENT Date: 2000 Availability: Items available: Symbiosis Centre for Management and Human Resource Development (1),
POWER OF SIMPLICITY: A MANAGEMENT GUIDE TO CUTTING THROUGH THE NONSENSE AND DOING THINGS RIGHT by TROUT, JACK Publication: NEW DELHI TATA MCGRAW-HILL 1999 . 1-205 , GENERAL MANAGEMENT Date: 1999 Availability: Items available: Symbiosis Centre for Management and Human Resource Development (1),
TROUT ON STRATEGY: CAPTURING MINDSHARE CONQUERING MARKETS by TROUT, JACK Publication: NEW DELHI TATA MCGRAW-HILL 2004 . 159 , MARKETING MANAGEMENT Date: 2004 Availability: Items available: Symbiosis Centre for Management and Human Resource Development (1),
REPOSITIONING : MARKETING IN AN ERA OF COMPITITION, CHANGE AND CRISIS by TROUT, JACK. Publication: NEW YORK TATA MC-GRAW-HILL EDUCATION PVT. LTD. 2010 . IV+217 , ADVERTISING Date: 2010 Availability: Items available: Symbiosis Centre for Management and Human Resource Development (2),
Repositioning : marketing in an era of cometition change and crisis by Trout Jack Publication: New Delhi Tata mcgraw 2010 . 217 Date: 2010 Availability: Items available: Symbiosis Centre for Management and Human Resource Development (1),
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