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The Profit Zone by Slywotzky Adrian J Publication: New York John Wiley & Sons 1997 . 342 Date: 1997 Availability: Items available: Symbiosis Institute of International Business (1),
Marketing The Unknown by Millier Paul Publication: England John Wiley & Sons 1999 . 240 Date: 1999 Availability: Items available: Symbiosis Centre for Management Studies, Vimannagar (1), Symbiosis Institute of International Business (1),
Lateral Marketing by Kotler Philip Publication: John Wiley & Sons 2003 . 206 Date: 2003 Availability: Items available: Symbiosis Centre for Management and Human Resource Development (1), Symbiosis Institute of International Business (1),
Loyalty Myths by Vavra Terry Publication: New Jersey John Wiley & Sons 2005 . 254 Date: 2005 Availability: Items available: Symbiosis Institute of International Business (1),
MARKETING THEORY: EVOLUTION AND EVALUATION by SHETH JAGDISH N Publication: USA JOHN WILEY AND SONS 1998 . 231 Date: 1998 Availability: Items available: Symbiosis Institute of International Business (1),
MARKETING THEORY: EVOLUTION AND EVALUATION by SHETH JAGDISH N Publication: JOHN WILEY AND SONS 1988 . 231 Date: 1988 Availability: Items available: Symbiosis Institute of International Business (1),
MARKETING THEORY: EVOLUTION AND EVALUATION by SHETH JAGDISH N Publication: JOHN WILEY AND SONS 1988 . 231 Date: 1988 Availability: Items available: Symbiosis Institute of International Business (1),
MARKETING THEORY: EVOLUTION AND EVALUATION by SHETH JAGDISH N Publication: JOHN WILEY AND SONS 1988 . 231 Date: 1988 Availability: Items available: Symbiosis Institute of International Business (1),
INDUSTRIAL MARKETING STRATEGY by WEBSTER FREDERICK E Publication: NEW YORK JOHN WILEY AND SONS 1991 . 365 Date: 1991 Availability: Items available: Symbiosis Institute of International Business (3),
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