TY  - BOOK
AU  - Pink,Daniel H.
TI  - To sell is human: the suprising truth about persuading, convincing and influencing others 
SN  - 9781922079794 (pbk.)
U1  - 153.852 OR 158.1 23
PY  - 2013///,
CY  - Canongate
PB  - New York
KW  - Persuasion (Psychology)
KW  - Influence (Psychology)
KW  - Selling
KW  - Psychological aspects
N1  - Includes bibliographical references and index; General
N2  - In this provocative book, New York Times and Wall Street Journal bestselling author Daniel H.Pink offers a fresh look at the art and science of persuasion. Physicians sell patients on a remedy. Lawyers sell juries on a verdict. Teachers sell students onthe value of an education
ER  -