TY - BOOK AU - Solomon Michael R TI - Consumer Behaviour: buying, Having, and Being SN - 9788120332935 U1 - 658.8342 / SOL PY - 2007/// CY - New Delhi PB - Printice Hall of India Private Limited KW - Consumer behaviour - Decision making, Leadership, Global market, Perception, Personality, Motivation, Attitudes N1 - Marketing N2 - Consumer Behaviour buying, Having, and Being UR - www.phindia.com ER -