TY  - BOOK
AU  - CHAUDHURI ARUN
TI  - INDIAN ADVERTISING LAUGHTER & TEARS 
SN  - 978-93-83098-47-7
U1  - 659.10 
PY  - 2014///
CY  - New Delhi
PB  - Niyogi Books 
KW  - MARKETING ADVERTISING (G-8)
N2  - This book captures the evolution of the advertising profession from 1950 till the present times.
ER  -