TY  - BOOK
AU  - TURBAN,EFRAIN
TI  - ELECTRONIC COMMERCE-A MANAGERIAL PERSPECTIVE
U1  - 658.8'00285/TUR/LEE TUR/LEE 
PY  - 2000///
CY  - SINGAPORE
PB  - PEARSON EDUCATION Pte.Ltd.
KW  - MANAGEMENT,MARKETING,BUSINESS,CUSTOMER
N1  - E-COMMERCE
N2  - THIS BOOK DESCRIBES HOW E-COMMERCE IS BEING CONDUCTED,MANAGED,AND ITS MAJOR OPPERTUNITIES,LIMITATIONS,ISSUES,AND RISKS
ER  -