TY - BOOK AU - EARLS , MARK, BASKIN , MERRY TI - BRAND NEW BRAND HUNKING U1 - 658.827 PY - 2004/// CY - NEW DELHI PB - KAGAN PAGE KW - BRAND NEW BRAND HUNKING KW - BRAND MANAGEMENT N1 - THE WORD BOOK SHOP1040500279; 1040500279 ER -