TY - BOOK AU - ASWATHAPPA K TI - INTERNATIONAL BUSINESS U1 - 338.88 ASW PY - 2008/// CY - NEW DELHI PB - TATA MACGRAW HILL KW - IB,CASES KW - INTERNATIONAL BUSINESS N2 - THE BOOK PROVIDES A LUCID TREATMENT OF THE THEORY AND PRACTISE OF INTERNATIONAL BUSINESS IN THE INDIAN CONTEXT ER -