TY - BOOK AU - Kumar Arun TI - Marketing Management : comprehensive text, corporate insights, best practices, case studies SN - 9788125942597 U1 - 658.8 KUM/MEE PY - 2011/// PB - Vikas Pub House KW - Marketing N2 - Marketing Management : Comprehensive Text,Corporate Insights,Best Practices,Case Studies kumar Arun,Meenakshi N vikas Pub House 9788125942597 ER -