TY  - BOOK
AU  - Terpstra Vern / Sarathy Ravi
TI  - International Marketing
SN  - 9812431225
U1  - 658.848 TER/SAR 
PY  - 2000///
CY  - Bangalore
PB  - Thomson South-Western
KW  - Marketing International (G-23) (G-25) (N-5)
N2  - Global Marketing,Int Promotion,Pricing
ER  -